Who is this session for?  

This session is designed for parking operators, municipal and transportation officials, property and facility managers, as well as policy, compliance, and technology professionals looking to better leverage data in the digital transformation of parking operations.

What challenge are we addressing?

As parking operations increasingly adopt digital tools, cameras have become a key data source. However, transforming raw visual data into reliable, scalable, and actionable insights remains a major challenge. Video streams are often underutilized, difficult to interpret consistently, and not fully integrated into decision-making workflows.

What approach will we explore?

This session explores how applied video intelligence enables the transition from passive video monitoring to active, data-driven operations. We will cover key data acquisition approaches, including fixed infrastructure for continuous monitoring and mobile, vehicle-based collection for scalable coverage. The session will demonstrate how computer vision converts visual inputs into structured data, supporting operational decisions, automation, and system-level optimization.

What practical knowledge will it provide?

Attendees will gain practical insight into how video-derived data can support digital transformation initiatives in parking, where it delivers the most value, and what limitations and implementation challenges should be considered. The session will also outline key success factors for deploying such systems in real-world environments.

Who will be our experts in this session?   

The session will feature a joint presentation by András Szász, VP of Product Development at ASURA, and József Boros, VP of Business Development & Marketing at ASURA.